AR, Content Creators & Social Media Boosting Beauty and Fashion Purchases in India: Meta x GWI study
Of the surveyed shoppers who discover beauty and fashion brands on social media, 92% beauty shoppers and 97% fashion shoppers discover them on Meta platforms. Instagram Reels is playing a leading role in aiding discovery for beauty and fashion brands, as per the study. Meta has today unveiled key consumer behavior findings from two studies focused on the beauty and… Continue reading "AR, Content Creators & Social Media Boosting Beauty and Fashion Purchases in India: Meta x GWI study"










