Vijay TV’s Stellar Pongal Lineup Smashes Ratings with Record-Breaking Viewership for Blockbuster Movies

Vijay TV has once again set the benchmark for festive entertainment, delivering an unforgettable Pongal  lineup of blockbuster movies that captured the hearts of millions. The channel’s ability to seamlessly  curate and present cinematic brilliance alongside its signature reality shows, mega-serials, and game shows  continues to solidify its position as the leading Tamil satellite channel.

The Pongal movie extravaganza delivered stellar results, with Amaran leading the charge. The biographical  action-drama, starring Sivakarthikeyan and Sai Pallavi, fired a perfect shot with an impressive 8.5 TVR,  reaching 2 crore viewers and generating 1.2 billion minutes of watch time!

Joining the ranks, Meiazhagan, starring Karthi and Arvind Swamy, charmed audiences across Tamil Nadu  with its heartfelt storyline and nostalgia, achieving an impressive 7.4 TVR, proving its status as a viewer favorite yet again.

This festive season, Vijay TV’s carefully curated Pongal lineup included world television premieres of  Amaran, Meiazhagan, Vaazhai, and the supernatural hit Aranmanai 4. Each movie resonated with viewers,  adding to the channel’s legacy of providing exceptional entertainment during festive occasions.

Vijay TV has shown yet again that it’s not just a leader in reality shows, mega-serials,and games but also a  trailblazer in procuring and telecasting blockbuster movies with unmatched ratings. As the channel  continues to push boundaries and set new standards, it remains the ultimate destination for audiences  seeking premium entertainment. With record-breaking ratings and overwhelming audience appreciation,  Vijay TV’s Pongal 2025 was nothing short of a cinematic spectacle.