State-owned Aavin reduces price of ghee by Rs 40 per litre

The state-owned enterprise Aavin slashed the prices of ghee and announced that the prices for its other products will be revised in accordance with the ‘GST 2.0′, coming into effect from Monday.

The DMK, however, has demanded a roll-back of the GST, while the BJP here said the comprehensive overhaul of the GST, coming into effect with the commencement of Navarathri festival, was a “gift” by Prime Minister Narendra Modi.

“As promised by our prime minister, the historic GST reforms have come into effect from today as a Diwali gift to the people,” BJP state chief Nainar Nagenthran said.

DMK MP Thanga Tamilselvan, however, remarked, “Our demand is no GST. Our leader and Chief Minister M K Stalin had already emphasised this.”

Meanwhile, the Tamil Nadu Cooperative Milk Producers’ Federation Limited, popularly known as Aavin, has announced a revision in rates.

“The federation has decided to maintain the existing MRP for all Aavin products. However, the price chart will be revised in accordance with the proposed GST changes, and the revised chart will come into effect from September 22,” it said.

Considering the ghee market situation and the demand during the festival season, Aavin has proposed to provide a discount on ghee products to attract customers and boost sales through wholesale dealers and retailers with effect from September 22 to November 30, it said.

“Aavin has kept the prices of milk and by-products on the lower side compared to other dairy products in the market, taking into account the interest of consumers. Moreover, 90 per cent of the revenue obtained through the sales went to the milk producers,” the statement said.

The prices were fixed taking into account the well-being of the milk producers and consumers, it said and pointed out that in 2021, the state government had effected a reduction in milk prices by Rs 3 per litre. The gesture benefitted 1.5 crore consumers and enabled them to save Rs 1,073 crore.