PM Modi urges people to buy ‘Made in India’ products during festive season

Prime Minister Narendra Modi on Sunday urged Indian manufacturers to focus on meeting global quality standards and promoting local products under the ‘Vocal for Local’ initiative.

Speaking on ‘Mann Ki Baat,’ a monthly radio programme the prime minister uses to reach out to the citizens, Modi credited his government’s ‘Make in India’ campaign for transforming India into a global manufacturing powerhouse.

“The success of this campaign (Make in India) includes the contribution of the country’s big industries as well as small shopkeepers,” he said.

“Today, India has become a manufacturing powerhouse, and it is because of the youth power of the country that the whole world is looking up to us. Be it automobiles, textiles, aviation, electronics or defence…every sector in the country’s exports is constantly on the rise,” he added.

Launched in September 2014, the Make in India initiative aims to foster domestic production by encouraging companies to develop, manufacture, and assemble products within the country.

The initiative seeks to attract targeted investments in the manufacturing sector as part of a broader effort to boost economic growth and create jobs.