Global Call to Action: Oscar-Qualified Documentary Mobilizes For Family Acceptance and Love on National Coming Out Day

Amma’s Pride Launches #StandUpForLove Virtual Campaign, Offering a Vital Lifeline of
Unconditional Parental Support to 100,000 Viewers.

The Oscar-qualified short documentary, Amma’s Pride, is launching a 48-hour global virtual screening  event, #StandUpForLove, starting October 11th (National Coming Out Day). The campaign aims to connect  Amma’s Pride with at least 100,000 people worldwide, sharing the love, courage, and tenderness that so  many in the queer community long to see in their lives, and creating a collective moment for love, marriage  equality, and trans rights.

Anyone can order a ticket to Amma’s Pride and join the global movement. The film is available for two days  only, beginning October 11th (National Coming Out Day).

*Ticket Link: https://watchmyfilm.com/movie/ammas-pride (Tickets are GDP adjusted to cost the price of coffee in the country)
#StandUpForLove
The Urgency of Allyship
For many, coming out to their families can be devastating, putting them at risk of severe emotional, financial,  and physical harm, including rejection and homelessness. These experiences often lead to depression and  self-harm, underscoring the urgent need for stories of unconditional parental love. By offering a narrative  that demonstrates a parent’s unwavering support, Amma’s Pride provides a vital lifeline to queer people,  especially youth, imploring families and communities globally to Stand Up For Love. 
Film Overview
Amma’s Pride chronicles mother Valli’s unwavering support for her trans daughter, Srija, as she navigates  falling in love, getting married, and fighting for state recognition of her marriage in a traditional small town in  Tamil Nadu. When societal pressures push Srija’s marriage to the edge, Valli clings to the hope of a miracle.  The film powerfully demonstrates the fight for marriage equality and the transformative role of allyship.

Across over 50 in-person screenings on every continent, we have witnessed the “Power of Seeing“ audiences are moved to tears, the queer community articulates what they yearn for, and allies  promise solidarity and action. We know that the act of simply watching the film is a critical first step, because  when people know the power of love, they are moved to act.

CALL TO ACTION
Anyone can order a ticket to Amma’s Pride and join the global movement. The film is available for two days  only, beginning October 11th (National Coming Out Day).
*Ticket Link: https://watchmyfilm.com/movie/ammas-pride (Tickets are GDP adjusted
to cost the price of coffee in the country)
#StandUpForLove.