Inclusive Innovation – SPTBI partners with LoveActually.Me and Adfactors PR

To launch India’s first incubator program for differently abled people

Special mentor board to nurture seven Persons with Disability for next 12 months in  entrepreneurship

In an initiative to make the Indian Startup Ecosystem more inclusive,
Sardar Patel Technology Business Incubator (SPTBI) in collaboration with social platform
LoveActually.Me and India’s largest communications consultancy Adfactors PR, has launched India’s
first incubator program for differently abled people wanting to pursue entrepreneurship. The
program comes ahead of the world celebrating International Day of Persons with Disability on
December 3.
SPTBI has announced applications for the program. The deadline for the application process is
December 5 2020.
The ‘Firstpreneurs’ is a 12 month incubation program, the first four months of which will be spent in
prepping up the cohort on all aspects of entrepreneurship including business, marketing, financing
among others. While the program will have startup mentors to guide the incubatees, a special
mentor board comprising of experts from legal, business communication, finance, sales, product
development, media and marketing, is being constituted to guide and support the incubatees.
Adfactors PR has partnered with SPTBI to be the communication mentor for the program.
The special mentor board will comprise of Rahul Jain, Vice President, Startup and New Age Business
practice at Adfactors PR as communication mentor, Ashutosh Burnwal, Founder of Buddy4study-
largest scholarship platform in India, Veena Lala, Founder of VAL & Associates as legal mentor and
Deepaq Varthak, with over 25 years of experience as sales mentor among others.
As part of the incubation program, SPTBI will groom incubatees into entrepreneurship and also
provide them with support in developing their ideas. Incubatees will also be provided with access to
market, seed fund and investor pool, co-working facilities apart from stage wise nurturing.
B. N. Chaudhari, Chairperson, SPTBI said, “The Indian startup ecosystem gives people a chance to
change the world through their ideas. We want to make this ecosystem inclusive and equal for even
those who are differently abled because skill and talent has no limit. The program will encourage
people with disability to test their potential and give them an equal chance in creating innovative
solutions for business and society.”
Tanushree Sharma, Founder, LoveActually.Me said, “Our motto is to bring inclusivity through
equality. As a social enterprise we conduct several online and offline activities that help differently
abled individuals achieve personal and professional independence. Our partnership with SPTBI stems
from the strong belief that an opportunity is needed by anyone to succeed in life and through this
initiative, we are helping many aspiring individuals who are disabled to turn their dream of
entrepreneurship into reality.”

Sardar Patel Technology Business Incubator (SPTBI) was founded in 2015 as an initiative of
Bharatiya Vidya Bhavan’s Sardar Patel Institute of Technology and is associated with the Department
of Science and Technology, Government of India. Our goal is to encourage and promote innovation
and entrepreneurship. We help entrepreneurs to establish business and ventures with advanced
technology through our services. We assist and help these start-ups to grow in the future. Currently,
we have virtual and physical incubation programs for tech start-ups. We also run special programs for
faculties and students of SP-IT college in particular and Bhavan’s campus students in general. SPTBI
supports technology start-ups from Education, Health, Energy, Agri-tech and IT services and has
successfully incubated 79 start-ups and created employment for over 750 professionals.  SPTBI is
also venturing into supporting women entrepreneurship. The incubator’s state-of-the-art Advanced
Technology Hub helps early stage ventures in developing their products and services in the sectors of
Augmented Reality/Virtual Reality, Machine Learning, Data Analytics, Robotics and Internet of Things
For more details visit
About LoveActually.Me
LoveActually.Me is a social enterprise working for PWDs ((People with disabilities) and with the
mission to enable them to become independent socially and professionally. They have online and
offline activities to engage PWDs. LoveActually.Me is a social enterprise with the focal point of
enabling and empowering people with disabilities (PWDs). Our long-term goals are “Social and
Professional independence for PWDs”, “Inclusivity with Equality” and “Bringing behavioral change.”
We work on the fundamental changes with a positive impact on the life of people with disabilities.
About Adfactors PR 
Adfactors PR, founded in 1997, is India's largest Public Relations firm. A multi-specialist, full-service
firm, we serve clients in over 25 industries across 40 cities in India. The clients include some of the
largest corporations, conglomerates, financial institutions and trade bodies, as well as a host of bright,
young start-ups and unicorns. We have a track-record of successfully delivering on complex and
challenging PR briefs – often characterised by high stakes, urgency and a sense of uncertainty about
the potential outcomes.
In 2020, PRovoke Media named Adfactors PR as the no. 3 PR Agency of the Decade in Asia-Pac and
in top 7 Agencies of the Decade globally. Adfactors PR is a member of PROI Worldwide, the largest
global partnership of independent public relations firms.
For more details visit