Growing Over The Globe: Zoutons Launches Black Friday Sale
Stepping up to the E-commerce market Zoutons is keeping all the
customers updated with latest online Coupons & deals and to keep the
machine going they came up with the idea of Black Friday Sale which can
help all the customers redeem best offer on top brands & stores.
Zoutons as an online platform has provided its customers with best deals on
the product and services without the unnecessary ads and the lengthy
steps. Launching the black Friday sale is an attempt at the same but just
making it better and bigger. Since it is a huge online shopping phenomenon
Zoutons is taking the leap forward and attempting to tap the audience
which has been alluring the website. Constant increasing business could
lead to a good ratio of profit for the company. Working toward this sale will
be resulting is some of the greatest changes and modification in the sales of
U.S stores in India. It’s just like growing with the globe and following some
of the top online stores like Flipkart Big Billion Days, Snapdeal’s Unbox
Sale, Amazon’s Great Indian Sale, Black Friday Sale is a response to
customer’s demands ensuring they get higher chances at saving while they
The founder of Zoutons, Mr. Sahil Chalana, states that the idea behind the
launch of the sale is to tap the growth of U.S stores on India. If things go as
per plan then the website is all set to tap the profit which is left unexploited.
In depth with Black Friday Sale?
Black Friday is an informal name which is given to the Friday which falls
after Thanks Giving in The United States. Thanksgiving is celebrated in the
fourth Thursday of November and due to the festive season, many stores
give heavy discounts to its customers. Most of the shopping is done around
this time for the upcoming Christmas celebration as well. E-commerce is
hitting to the highest through all these years. With the uprising online
market Black Friday Sale is trying to put it all together for you. Now get all
the Brands at half prices under one roof. This allows all the customers to
save 80% this upcoming Thursday till Sunday. Now spreading wings across
the globe this sale could get you all the products you need. This means that
all the favorite product, brands and categories are available at less than half
the price for the customers to purchase. Customers all over the country can buy the product which they have been eyeing on for long and that too at an incredibly low rates. This goes for all personal items, electronics, home & garden etc.
What is the essence of the sale?
With the Christmas holiday season just around the corner, Black Friday Sale
is considered a unique opportunity to revamp the whole house, wardrobe
and what not. Zoutons offer coupons and deals on about 160 e-commerce
websites which include the market leaders like Amazon, Walmart, Kohl’s
etc. When one is looking for something particular there are more than 50
categories to choose from. All these products and services are offered at an
attractive discount which makes Black Friday Sale a special event of the
year. Starting right from the kitchen requirements to personal care
products anything that you would require is listed on the site. There is no
dearth of products already in the list which keeps on increasing as it
website is focused on providing the customers what they require.
How does Zoutons helps in the Black Friday sale?
“We are quite optimistic with Black Friday sale as total online spending in
the last year was approx $5.1 billion and we are expecting at least 14%
growth this time ” says Sidhharth Arya (BITS Pilani graduate), Marketing
Head at Zoutons.
When customers are looking for information about the discounts, brands,
and categories before the sale has begun, it is common to get lost in the
pool of hap-hazard details. Zouton, as the team suggests, is thus trying to
provide capsule information with high level transparency about all major e-
commerce stores. The sale is targeted on India and U.S market thus all
major giants here are the prime focus.
We are trying enhance the connectivity of the website to the customers so
that they can be made aware about the discount & offers related
information that can result into a great shopping day for them.
“We, as a team, are trying to provide the consumer with transparency
about all the e-commerce stores, their provided categories and the available
discounts which are going to be launched in the US’s Black Friday Sale. Our
main attention would be towards Amazon, Walmart, Target & Bestbuy as
these 4 stores capture more than 70% of online spending during the black
friday sale ” says Sahil Gupta (DTU graduate), Product Head at Zoutons.
When the customers looks out for the exclusive deals on the desired stores
& Brands then they can easily land on information about the overall
discount on the category which includes all stores. This is made possible by
the description on the website using blogs and banners. Overall motive of
these informative blogs is to remove the hurdles from the shopping
experience of our customers by giving total information about the Discount
& offers. For example:- Black Friday deals or offers on home products 2018,which will include all your favorite brands that deal in the category.
It has come to our notice is that Out Indian market is highly influenced by
the U.S market. Growing toward the global market can help increase the
ratio of the profit our e-commerce is receiving. All eyes are now set on the
final outcome and the day is awaited with excitement.