Anirudh, Simran share their personal moments

Tamil Film Industry has always been known for its creativity and breathtaking action sequences, and the Kollywood stars are now bringing this energy to TikTok, the world’s leading destination for short format videos.

Famous celebrities including Anirudh Ravichander, Simran Rishi Bagga and D Imman have recently joined the platform to connect with their audience and are posting fun, quirky and innovative videos! More and more celebrities are using the short-form videos on TikTok to connect with their audience.

The three celebrities are taking to the platform to share videos regarding their work, special moments from the day and interact as well as engage with their fans.

In his first video, the Kolaveri Di composer, Anirudh Ravichander, expressed his excitement on joining the platform which has garnered more than a million views. D Imman, one of India’s biggest music composers, posted a video of his song, ‘EnIniya Thanimaye’ and dedicated it to all the ‘single’ users on Valentine’s Day.

Simran, the diva of the South film industry for more than a decade, in her latest video revealed her new song ‘Mein aur Meri Khwaishein’, and the video has garnered more than two million views.

Anirudh Ravichander, Simran Rishi Bagga and D Imman join the list of popular Indian celebrities such as Govinda, Deepika Padukone, Varun Dhawan, Kajol, Shilpa Shetty Kundra, Allu Sirish, Lakshmi Manchu, Catherine Tresa Alexander, Anupam Kher, Madhuri Dixit Nene, Riteish Deshkmukh, Sidharth Malhotra and Jacqueline Fernandez who have joined TikTok to engage and connect with their fans.

All these celebrities are participating in trending challenges and ongoing campaigns on the platform to connect with their audiences.